Shouldn't you be always marketing your business? What site would you not market through? The Answer may shock you. After all you should use every marketing avenue you can find so what site would you want to omitt.
The answer is Facebook.
Simple facebook is a tool for building relationships not a marketing tool. If you buy a 97 dollar program on why you can make a million dollars through facebook you are throwing your businesses money at a giant pit.
Facebook has a demographic who will most likely only buy your product if they know your brand and trust it.
In other words small businesses should use tools that actually matter to your revenue.
Don't get me wrong if you have a biz opp, get rich quick scheme or are selling name brand knock offs at a discount by all means market or spam people on facebook. If you have a real business take your time elsewhere and keep facebook for relationship building purposes only.
I sat down with serial entrepreneur Jason Nast and talked entrepreneurship and marketing strategy. I hope you enjoy. Jason has had an amazing career that included even shooting and producing music videos for MTV networks. I appologize for the recording software pop up later in the video my hand bumped the mouse. I look forward to hearing your thoughts. Jason